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Sarah Funderburg

She/Her/Hers
Brand Design & Strategy
2024 Summer
Specializing in Brand Strategy, Identity, Repositioning, Narrative, and Innovation

I'm a brand strategist focused on identity, repositioning, narrative, and innovation.

In college, a professor once told me that the ending of all good stories had to be two things: surprising, but inevitable. Ever since then, creating strategies aligned with that litmus test has become my obsession, from writing art criticism papers in undergrad, to crafting positioning statements as a brand strategist. In my free time, I’m refining my quest for the perfect cup of coffee (currently on an espresso kick), hiking and camping in California’s incredible national parks, and discussing the nuanced politics of Bravo reality shows.