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Lena Jeong

BFA in Graphic Design — Graphic Design
Course:
GVXD-203 Visual Interaction Design 1: Intro to UI
Faculty:
Estevan Benson

Kkul

In the last week, we were tasked to create a music streaming app focused on a specific genre (that was given) for our final. Out of the five choices, I chose to do mine on K-Pop. I focused on creating an aesthetic that reflects the “Pop” and “Fun” side of K-Pop. The screens we had to create were the Introduction, Onboarding, Home, Mood Selector, Daily Curated Playlists, and Song Selection.
Learning Outcomes:
As this was the first app I ever designed, to be specifically tasked with a certain genre and sections to do raised challenges like how to visually communicate my chosen genre and how to make an experience for users so that they feel that navigating is effective and simple. Through this project specifically, I learned how important is to think critically about creating an experience for users that is a positive journey and how to communicate the visuals of my branding throughout my app.
My app is called "Kkul." Kkul is a slang for “great, fun” in Korean and directly translates to honey as well. For that reason, I chose to focus on the honey part of the design along with the aesthetic of it.
Onboarding screens, using the "honey" part of my branding as a driving design theme.
First screen shows the login. Second screen shows home. Third screen shows a specific curated playlist.
First screen shows the profile. Second screen shows mood (playlists). Third screen shows a selected mood playlist.
First screen shows the search. Second screen shows a selected album. Third screen shows a selected song from the album.
Userflow created that shows how specific features work.
Moodboard that I created as a driving theme for my app. Although I wanted to capture the "fun" part of my genre, K-Pop, I also used a retro-esque theme that has retro and soft looking visuals. Through this, I tried to visually translate this in my app as well.
Wireframes, showing the process and original design process.