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Elton Tinoco

Graphic Design
Course:
252 Package Design 2: Branding Systems
Faculty:
Jessica Deseo

ECOS, rebrand and sustainable concept packaging

This is a rebrand and sustainable concept packaging design for ECOS, a cleaning products company. This e-commerce laundry product line advocates against plastic pollution with a sustainable refill system featuring a 'dose-cap' dispenser for ultra concentrated detergent, fabric softener, and oxo powder. The product line also includes a refillable stain remover pen as well as a microfiber wash bag set to prevent micro-plastic pollution during laundry cycles.
Learning Outcomes:
I learned how to concept and design something truly proprietary. I learned how to focus on packaging and branding systems in consumer packaging. I also learned how to improve my hyper realistic physical appearance model skills and KeyShot rendering skills. Additionally, this project was featured on Graphis New Talent Awards 2024.
Project Website:
https://graphis.com/entry/2d1a5d32-3bd2-415f-b79d-d7a76b56dbfe