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Joseph Meza

MFA in Graphic Design - 2 Yr Path — Graduate Graphic Design
Course:
562 Graduate Packaging Design 1
Faculty:
Daniel Hoy

Elysian Elixers

In the sun-drenched valleys of southern California, where the bold colors and vivid artistry meet the quiet charm of the California poppy, our vodka emerges as a symphony of the region’s daring spirit and nuanced grace. It’s not just a spirit, but a Steinbeckian tribute to California’s rich tapestry, inviting a taste of its vibrant history and diverse soul.
Project Website:
https://josephmeza.me/elysian-elixers
A California Poppy Infused Vodka, Southern California, where the bold colors and vivid artistry meet the quiet charm of the California poppy. It’s not just a spirit, but a tribute to California’s rich tapestry, inviting a taste of its vibrant history and diverse soul. What could be more Californian that paying homage to Colby Posters, and creating authentic and bold imagery.
I took my own photos for my final, and came back around a second time when I had more time, and really dove into the editing and touching up aspect.
I needed typography that worked both well on digital and from metal type. Venus was the metal type used int he archetype press at the Hoffmitz Milken Center for Typography.
Bottle and k95 plates on display at the ArtCenter College of Design Hillside Gallery.