Graduates Select Department Brand Design & Strategy Creative Direction Entertainment Design Film Fine Art Furniture, Lighting and Fixtures Graduate Art Graduate Film Graduate Graphic Design Graduate Interaction Design Graduate Spatial Experience Design Graphic Design Illustration Industrial Design Interaction Design Media Design Practices Photography and Imaging Product Design Spatial Experience Design Transportation Design Transportation Systems and Design Back to Projects James Joo BS in Product Design — Product Design INSOMNIAC Discover the nighttime street basketball culture of New York to design high-performance basketball shoes to dominate the court. Project Website: https://www.jooessential.com/home Image Image Image Image Image Image