Graduates Select DepartmentBrand Design & StrategyCreative DirectionEntertainment DesignFilmFine ArtFirst Year ImmersionFurniture, Lighting and FixturesGraduate ArtGraduate FilmGraduate Graphic DesignGraduate Interaction DesignGraduate Spatial Experience DesignGraphic DesignIllustrationIndustrial DesignInteraction DesignMedia Design PracticesPhotography and ImagingProduct DesignSpatial Experience DesignTransportation DesignTransportation Systems and Design Back to Projects Cedar Covington BFA in Creative Direction — Creative Direction Course: 421 Advertising Competition Course Subway - The Milk Helmet The challenge: drive buzz around new Subway Footlong Cookie drops that break the internet. The solution: the milk helmet. Partner: Cormac Smith Young Ones One Show: Shortlist. Project Website: https://www.cedarcovington.com/cedarcovington/subway Image Image Image