Mikey Replan
Master of Design in Interaction Design — Graduate Interaction DesignMemora
Memora is an AI-powered system that creates a living, multimodal paper trail of requirements across the entire lifecycle of a complex product. It tackles a persistent problem in modern Engineering–Product–Design (EPD) organizations: context gets lost.
Decisions scatter across Slack threads, meetings, JIRA tickets, Figma comments, and emails—making it hard for integrated product teams to understand why requirements changed, what tradeoffs were made, and what the current “source of truth” really is.
Memora solves this by automatically capturing, structuring, and narrating decision context as it evolves. It ingests artifacts from existing tools, links them to requirement objects, and surfaces a clear lineage—what changed, who changed it, and what user or technical insight drove the shift. Teams get traceability, transparency, and shared understanding without extra workflow overhead.
Further, this project is a reflection of a persistent problem I encounter every day. There's so many tools and locations where information is documented and maintained. It has become fragmented and fragile, especially revealing when coworkers leave the organization taking their valuable context. With the rise of agentic AI, this project explores how we can maintain information continuity over the long term.
This project was a culmination of what we learned from our instructors, industry guest speakers and peer reflections regarding the design challenges organizations face today! Weekly feedback was given to help define the problem I was tackling, resulting in a precise pitch as well as problem statement. A fictional organization that uses Memora was developed to help highlight the benefits of this new design.
- Always have a concise elevator pitch ready: being able to describe a complex app in a succinct manner hooks interests and helps people join your cause!
- Understand the problem you're solving ...from all levels: back up the problem with key research findings. Interviewing not only prominent C-suite leaders but also individual contributors of varying experience levels helps gather a rich perspective of the issue.
- Had fun making a mascot!: I took a fun excursion by also iterating the Memora mascot, Tracy (a film noir detective remora fish), to help make this application memorable and charming. I took inspiration from the Salesforce series of mascots that represented various SaaS capabilities. GenAI tools were exponentially growing in that semester and was an excellent opportunity to exercise them. I love the whimsical contrast of the helpful Tracy mascot to the mundane unglamorous work of managing requirements.