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Graduates
Yanlin Wang
MFA in Graphic Design - 2 Yr Path — Graduate Graphic DesignCourse:
GMOT-202A-02
Faculty:
Miguel Lee
Term:
2026 Fall
Ginger Night
This is a commercial storytelling ad created for Jo Malone’s Ginger Biscuit perfume.
The narrative follows the fragrance as its guiding thread: on a magical Christmas night, the moment the bottle cap is gently opened, a warm, sweet-spiced gingerbread scent blooms into the air, awakening a sleeping gingerbread man who appears and becomes the guide for the audience—leading you by scent into a one-night-only wonderland, where Jo Malone Gingerbread opens the door to an unforgettable Christmas night.
Learning Outcomes:
During the project, I learned and applied the fundamentals of 3D modeling, lighting, and motion, while also deepening my understanding of visual storytelling and how methods such as storyboarding can be used to organize content and construct a narrative.