Graduates

Jeff Sun

BS in Interaction Design — Interaction Design
Course:
Personal Study
Faculty:
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Term:
2026 Spring

Co-creating the Ride - Advance Automotive UX

As generative AI enables experiences to be created and adapted in real time, it is reshaping how we interact with digital systems. This project focused on envisioning autonomous ride experiences that passengers can create personal apps & spaces with AI.

I designed the core experience storytelling and interaction framework, and used existing AI tools to simulate generative workflows.

Process:

I built a workflow that combines language models and generative tools to simulate how future vehicle systems could create experiences in real time. Instead of manually designing each scenario, the process translates user intent into controllable parameters and generates interior and video variations dynamically. This shifted the design focus from producing visuals to designing a system capable of continuous creation.

Tags:
Automotive Design,
Motion Design,
UI/UX
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