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Minsik Nam

BFA in Graphic Design — Graphic Design
Course:
GPKG-202 Package Design 1: Design Principles
Faculty:
Daniel Hoy

Package Design Beverage

This is a final exam project of the Package Design class. It is a project to select a beverage and proceed with the package design. I decided to design a beer packaging, and I designed a beer that I wanted to recommend to people who like surfing. It comes from Surf Beach culture, and the name of the beer was created under the name of a longboard, a type of surfing board. I wanted to sell it mainly in Hawaii, so I put Hawaii's flowers, waves, and mountains in the beer packaging.
Learning Outcomes:
I think this class was a class that I have experienced many things. While studying Surf Beach culture, I did a lot of research on beverage packaging design. I designed a logo suitable for Hawaii and tried various colors and layouts. Through matching keyword research, I created a beer called Longboard and it was a fun experience to make beer that could be recommended to Hawaiian surfers.