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Justin Pan

BFA in Graphics — Graphic Design
Course:
GPKG-202 Package Design 1: Design Principles
Faculty:
Daniel Hoy

Overkill Energy Drink

This is an energy drink influenced by the skateboard & underground lifestyle, as well as the punk rock and hardcore culture and game character design. I found that many energy drinks lack design and excitement so I made a fun illustration to go against the norms.
Learning Outcomes:
While creating this energy drink, I went through the process of figuring out what kind of colors to choose from a specific theme/style. This also was my first time using an alternative punk illustration in my design and incorporating it into the logo. I had so much fun creating this project because it suited my interest!
Project Website:
https://www.behance.net/gallery/140632863/Overkill-Energy-Drink