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Jamal Abdullahi

MFA in Graphic Design - 3 Yr Path — Graduate Graphic Design
Course:
GRFX-501 Graduate Studio 1
Faculty:
Christian Perez-Morin

Lost LA rebrand

I was asked to rebrand the TV show Lost LA. The previous logo was bland, unrepresentative of LA, and forgettable. I created a better logo and created a business system for the TV Show
Learning Outcomes:
I learned how to represent a company identity in a logo.
Business Card
Letterhead
Logo
Envelope
Draft thumbnail 1
Draft thumbnail 2
Draft thumbnail 3
draft logo 1
Final Logo
logo bug in lower right corner
Instagram carousel
Logo Rationale
Rationale for poster
Rationale for carousel