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Mo Wang

MFA in Graphic Design - 2 Yr Path — Graduate Graphic Design
Course:
GPRT-252 Communication Design 4: Identity Systems
Faculty:
Gerardo Herrera

Seesaw

Seesaw is a learning platform that connects educators, students, and families to deepen student learning. On the new branding systems, Seesaw will turn into a student engagement platform that combines digital portfolios, family engagement, and teacher-created activities to help students do their best work.
Learning Outcomes:
In this class, I learned to create logo marks and logotypes and make a modular system based on the shape of a logo mark. I also learned to create icons and illustrate brand elements. And apply them to digital and packaging.
Project Website:
https://www.mowang.me/seesaw
Logo Joyful, Happy, Share. The logo is inspired by a joyful moment when children share their work and success with their teachers and family members. The .combination symbols of a high five and a smiling face together come out of the logo.
Brand Elements: Hands and characters Characters and hands are the main elements of Seesaw's brand identity. They are intended to be used in a wide variety of applications. The inspiration comes from the Seesaw logo.
Iconography The icons are inspired by real objects. Using illustration styles combined with the hand icon help younger students recognize them.
Posters
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