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Greta Long

MFA in Graphic Design - 3 Yr Path — Graduate Graphic Design
Faculty:
Simon Johnston

Life Cycles

For this project, I was asked to select an existing art exhibition that is of interest to me, then create a corresponding book, poster series and museum title wall design. I decided to choose Life Cycles, an exhibition at Japan House Los Angeles that features the bamboo art of Tanabe Chikuunsai IV.   Digital version of complete book: https://online.fliphtml5.com/dhyql/jwrb/
Learning Outcomes:
I gained lots of practice in translating the subject matter of an exhibition into typographic form and expression. The featured artist’s process of weaving bamboo is intimate, ancestral, and environmental; these were points of beauty that I wanted to showcase in the interior spreads of the book design. I chose to arrange the layouts in a way that is minimalist, sophisticated, and organic, as these are all adjectives that I attribute to the material of bamboo itself.
Cover and Table of Contents
Inner Cover Design
Inner Spread - Article
Poster Series
Posters - Mocked Up
Exhibition Wall Design