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Albert Aguilar

BFA in Graphics — Graphic Design
Course:
GPKG-202 Package Design 1: Design Principles
Faculty:
Daniel Hoy

Night Fall Wine (Packaging)

My goal for this project is to design and package a wine brand. Utilizing key words and competition trends for a target audience, I would develop a new and fresh perspective to the wine market.
Learning Outcomes:
In this project I really focused on how to explore competition design strategies and how I could apply that to my design goals. Additionally, this was an opportunity for me to strengthen my design exploration skills, starting with giving myself lots of options and then narrowing down. I also learned how the Principal Display Panel (PDP) works in the context of alcohol product packaging.
Project Website:
https://albertcreations.myportfolio.com/nightfall-wine