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Ella Caperton

BFA in Illustration - Motion Illustration — Illustration
Course:
Motion Design 2
Faculty:
Aaron Bjork
Term:
2023 Fall

Urbanears Ident

With Urbanears earbuds, the listener gets lost in an immersive sonic experience. This ident introduces the various color options for Urbanears Boo earbuds by moving continuously through abstract 3d space with sections representing each earbud color. 

Process:

I shot macrophotography of swirling liquid and projected it in 3d space to create the vibrant abstract visuals, with the camera moving through the scene continuously to add to the immersive quality.

Project Website:
https://ellacaperton.com/urbanears-%7C-advirtisement-1
Tags:
3D Design,
Animation
liquid macrophotography