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Elton Tinoco

Graphic Design

Wonder Bread

For Brand Strategies with Terry Stone, our final project was to work with a group to develop a strategy for a struggling brand. In this case, it was for Wonder Bread. Along with my team members, we conducted research and developed a pitch deck for the company suggesting what it can do to come back into relevance regardless of its bad reputation. Additionally I designed the presentation deck and helped lead presenting it in class for out final.
Learning Outcomes:
I learned how to work with people from different majors. Its the first class I've taken for my business minor, so it was interesting to work with people that had unique backgrounds and perspectives to come together to complete this project. It was also quite the learning experience working with such a large team and working with everyones schedules. I learned that my designing might work but is still too safe, so I will aim to develop my graphical voice for future projects.