Graduates

Jihwan Jeon

Graduate Graphic Design
Course:
GRFX-503 Graduate Typography 1
Faculty:
Cheri Gray

Portishead Album Campaign

Our final for this class was to make an album design to be used for LP and CD formats, as well as to design promotional posters and a t-shirt. Cheri assigned me Portishead's Third album. Portishead is a UK-based pioneer of trip-hop with drone elements to some of their songs. Cheri wanted us to create images that visualize their unique sound and then effectively combine it with type using appropriate hierarchy. I chose a bold, flowing image with delicate type to convey the nuances of their sound.
Learning Outcomes:
I never designed an album cover, t-shirt, or motion poster before this. I learned how to create an abstract image based on my interpretation of the sound of a particular style of music. I also learned how to place and adjust type so that it enhances the image instead of competing with it. I also learned craftsmanship and physical process in creating the handmade mockups for the final presentation.