Nespresso PureWater

Core Concept: Introduce the "Nespresso PureWater" initiative, a straightforward campaign that highlights the importance of water quality in coffee making, tailored for the eco-conscious Gen-Z audience. This initiative combines a simplified water filtration solution with a strong digital engagement component. Introduction: We are excited to unveil the Vertuo Hydro, Nespresso's groundbreaking innovation designed to transform the coffee experience. In collaboration with Blue Bottle