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Julian Rucker

Master of Design in Brand Design and Strategy — Brand Design & Strategy
Course:
GBDS-501 Branding Studio 1

Titian the Transformative Cruise to Mars

Titian, powered by cutting-edge Mixed Reality, guides travelers on a transformative cosmic journey to become Mars-Worthy. Our brand identity emphasizes the journey's significance over the destination. As leaders in luxury space cruises, we redefine hospitality with unmatched comfort and immersive experiences. Using innovative Mixed Reality, we prepare future Martian settlers for life on the red planet. Titian: Your gateway to the cosmos.
Learning Outcomes:
Brand Strategy Mastery: Craft compelling brand strategies for market leadership. Collaborative Teamwork: Enhance teamwork for creative synergy. Advanced Communication: Clear and persuasive communication skills. Innovative Ideation: Generate creative solutions through effective brainstorming. Business Model Canvas: Analyze and refine business models for success. AI in Brand Strategy: Utilize AI tools for enhanced strategy and design.
Project Website:
https://www.behance.net/gallery/190163225/Titian-the-Transformative-Cruise-to-M…