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Mikayla Gao

BFA in Graphics — Graphic Design
Course:
GPRT-202 Communication Design 3: Narrative & Scale
Faculty:
Christian Perez-Morin

ARTBOUND "Doug Aitken: Electric Earth" Final Presentation

The goal is to redesign the indentity for a TV series by bring in a chosen episode. The series is called “Artbound” in PBS. I chose to work with the Season 9 episode 3 “Electric Earth - The Art of Doug Aitken”. This project includes the logo, booklet, 3 connected posters, and social media carousels.
Learning Outcomes:
More sketches brought better ideas. And the importance of the scale of the logo.
Research
Logo Redesign
Stationery
On Screen Bug
Booklet cover
engawa
favorite spreads
posters
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