GPRT-202 Communication Design 3: Narrative & Scale
Faculty:
Christian Perez-Morin
ARTBOUND Logo Redesign
The goal is to redesign the logo for a series called “Artbound” in PBS. In order to show the modern and layering styles of the logo, I brought in the geometric shape and opacity ideas. I used squares in the letters and used the 50% opacity to block the empty spaces in letters. The logo could change its color to fit the different backgrounds.
Learning Outcomes:
More sketches brought better ideas. And the importance of the scale of the logo.