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Shengjie Wu

MFA in Graphic Design - 3 Yr Path — Graduate Graphic Design
Course:
GPKG-202 Package Design 1: Design Principles
Faculty:
Daniel Hoy

Night Kidd (Energy Drink)

A energy drink packaging related to a car concept. There are a lot of different categories of car culture, including SoCal Low Riders, Donks, Van Dwellers, Muscle, Ratrodders, JDM (Japanese domestic market), etc. I want to focus on JDM or aftermarket modified cars as my car concept in this project.
Learning Outcomes:
I learn a lot about packaging such as Principal Display Panel, materials, dieline, etc. Using typography on packaging bring a lot of fun in this project. I also gained experience using technology like Kongsberg machine. Throughout this project, I appreciate the value of craftmanship and continue to build on my craftmanship in the future.
Project Website:
https://drive.google.com/file/d/1mWXler4JIhbDy82MoEqQ0dsnlG0PJv_h/view?usp=shar…