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Yingying Zhu

MFA in Graphic Design - 2 Yr Path — Graduate Graphic Design
Course:
603 Graduate Typography 3
Faculty:
Tyrone Drake

New Ugly

Explore my poster series inspired by the 'New Ugly' design trend, where deliberate unconventionality and unattractiveness are celebrated, challenging traditional norms of beauty in the world of design. The series aims to provoke thought on the subjective nature of aesthetics, pushing the boundaries of what is considered fashionable and artistic across different generations and cultures.
Learning Outcomes:
I gained insights into the subjective nature of aesthetics and the diverse perceptions of beauty across generations and cultures. The project allowed me to challenge traditional norms in design, encouraging thought-provoking conversations about what is considered fashionable and artistic in today's dynamic visual landscape.
Project Website:
https://yingyingzhu.art/New-Ugly