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Yueyi Han

MFA in Graphic Design - 2 Yr Path — Graduate Graphic Design
Course:
561 Visual Interaction Design 1: Intro to User Interface (UI)
Faculty:
Paula Seo

Amazon Fresh App Redesign

The redesigned Amazon Fresh app is for users seeking a revitalized grocery shopping experience. Departing from conventional interfaces, it introduces a vibrant aesthetic, enhancing usability and engagement. Infusing joy into every interaction, it transforms tasks into moments of discovery. Balancing usability with innovation, it ensures functionality and aesthetic appeal, offering a seamless shopping journey.
Learning Outcomes:
Throughout this journey, I've garnered invaluable insights and skills, honing my ability to combine research with design practice seamlessly. The outcome extends beyond a mere app redesign; it represents personal growth and a deeper understanding of the intricate interplay between user experience and visual design.