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Ze Feng

MFA in Graphic Design - 2 Yr Path — Graduate Graphic Design

The Blue Sunset

This is an interdisciplinary project on space migration technology in the future. As a graphic designer in the team, I am mainly responsible for designing the image of brand, visual identification, and organizing a themed activity. The Blue Sunset was set in 2020, which is an interstellar technology company under a fictitious background. Its ultimate goal is to accomplish an interstellar migration system.
Learning Outcomes:
1. Understand the brand design framework and design logic in brand insight and practice. 2. Build the business structure of the interstellar company in the future through the relationship between related enterprises and competitive enterprises. 3. Organize and plan various tasks in the cooperative relationship
Project Website:
https://zefeng.work/thebluesunset