Graduates

Zitong Wang

MFA in Media Design Practices - 2 Yr Path — Media Design Practices
Course:
GPRT-202 Communication Design 3: Narrative & Scale
Faculty:
Christian Perez-Morin

Branding: Beach Culture

This project revolves around a series of designs focused on the third episode of the third season of the Lost LA documentary, themed on "Beach Culture." The comprehensive redesign initiative spans a new logo, booklet, posters, and a social media carousel. Each element is crafted to visually capture and communicate the essence of the episode, offering a cohesive and engaging representation across various platforms.
Learning Outcomes:
This project taught me the importance of understanding and designing for the target audience's perspective. It also emphasized the skill of visualizing a theme—like "Beach Culture"—through colors and images, guiding me to delve into related research for a more informed and impactful design outcome.
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Project1 Redesigned logo
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Project 2 Book cover
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Project 2 Back cover
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Engawa
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Favorite Spread
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Poster
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Posters
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Social media carousel