I have always preferred standing slightly at the edge, watching how others think and move before stepping in. I am curious about how different minds approach the same problem, and I enjoy observing patterns in behavior, structure, and decision-making.

This way of thinking shapes how I design. I collect references widely, not to replicate them, but to understand the logic beneath their form. I compare approaches, analyze systems, and identify where clarity breaks down. Only then do I begin constructing. My process is grounded in research, filtration, and deliberate selection. From the edge, I see relationships more clearly. Design, for me, is structured observation transformed into authorship.

I’m Jenna Jung, a graphic designer based in California, working in branding, typography, and UI/UX.